our-world

All of this is to simplify complex international business.

Our Story

Our journey began with a simple yet powerful vision - All of this is to simplify complex international business.

Founded in 2012, WINKGAL emerged with a clear vision: to forge a robust connection between Chinese manufacturing prowess and the dynamic global fashion market, specifically focusing on the US and Australian women's wear sector. Our journey began with a dedication to serving wholesalers in these key regions. Over the years, MBI has evolved into a comprehensive full-case consulting supply chain company, built upon the synergy of a dedicated consultant team, three advanced factories, and a responsive customer service team. This integrated structure allows us to offer unparalleled support, from providing small-batch exclusive designs for emerging brands to offering global brand expansion strategies, and rapidly developing fabrics, prints, and patterns for established labels to seize market opportunities. Our development milestones reflect our commitment: from focusing on US/AU wholesalers in 2012, expanding our factory network and team between 2016-2018, establishing our consultant team and online customer service system from 2019-2023, to our current drive towards brand building and cultural development from 2023-2027, all with the ultimate goal of simplifying complex international business.

Our Mission

At WINKGAL, our mission is deeply rooted in the principle of "making complex international business simple." We believe that by fostering win-win cooperation, we can empower brands to navigate the intricacies of global supply chains with ease and confidence. Our core value, "Customer First, Dare to Set Goals, Achieve Goals," guides every decision and action. We are committed to being a flexible and exclusive supply chain partner, dedicated to understanding and fulfilling the unique needs of each client. Whether it's accelerating product development or facilitating market entry, our purpose is to provide seamless, efficient, and reliable solutions that drive our clients' success and contribute to a more interconnected and accessible global fashion landscape.

Our People

The strength of WINKGAL lies in our diverse and dedicated team, comprising our expert consultant team, skilled professionals across our three factories, and our diligent customer service team. Each member is united by our shared core values of putting the customer first, having the courage to set ambitious goals, and the unwavering determination to achieve those goals. We are a collective driven by the vision of win-win cooperation, working tirelessly to simplify the complexities of international trade for our partners. Our integrated approach ensures that from initial consultation to final delivery, every aspect of the supply chain is managed with precision and care, reflecting our commitment to excellence and our mission to be the bridge connecting quality manufacturing with global demand. We continuously strive to build a culture that empowers our team to innovate, collaborate, and deliver exceptional value, ensuring that MBI remains a trusted partner in the international women's wear industry.